Retail and Technology is a global project, with which we are collecting data about the sales and prices of technical goods. Collected data presents basis for statistical analysis, which yields different information: market size (value & quantity vise), market shares, distribution, average prices and much more. The panel is present in more than 80 countries and encompasses a variety of different areas.
We deliver reports on a weekly, monthly and in some cases even daily basis, depending on individual customer requirements.
Currently data for the following sectors is available in each of the countries of the Adriatic region:| Sector |
Slovenia |
Croatia |
Serbia |
| CE - Cpnsumer Electronics panel >> |
x |
x |
x |
| PHOTO panel >> |
x |
x |
x |
| IT panel >> |
x |
||
| TELCO panel >> |
x |
||
| MDA - Major Domestic Appliances panel >> |
x |
x |
x |
| SDA - Small Domestic Appliances panel >> |
x |
x |
x |
| DIY (Do It Yourself) / Gardening panel >> |
x |
Each of the panels includes different categories of products or product groups. Which products are/are not part of an individual product group and which characteristics are being monitored is defined in product manuals, where all definitions of product groups can be found. The latter presents a great advantage, as it enables international comparability of the data in all countries where the panel is already present.
Portfolio of the product groups for individual country can be expanded in accordance with client’s request.
You can read more about each panel by clicking on the links above. Learn more about Retail and Technology by reading the attached brochures or by visiting the website http://www.gfkrt.com/.